it was a speech about bringing the american people together, and a lot of people criticized obama in his first term for kind of being this great community organizer, running this fantastic popular campaign in 2008 then retreating in to washington really, closing up the doors and not taking advantage of that not building popular support for his policies. i do think we're seeing, this is something that franklin roosevelt was really a genius at. he said, okay, you want me to do this thing, can out there, organize and force me to do it. >> richard, what about going to gwen's question of the whole event. not just the address but everything we saw. >> well, i heard people say, why do we have a second inaugural. or such big -- why do we spend all this money, why do we go through this every four years. that choir is the best answer that i can think of. that's why you have inauguration. this was a re-affirmation. in a country that desperately needs to re-affirm it's commonality. it's shared value, it's shared aspirations and that's what today is all about. it may seem artificial and tomorrow